Initially, Rebekah aimed to enhance her SEO and more effectively reach her target market to grow her business through digital marketing strategies.
Rebekah used the sessions with her mentors to utilise Google tools for website analysis, develop content to engage local attractions, and ensure the use of keywords throughout her content to improve search results. She also worked with her mentors to identify a content strategy for social media and tailor messaging to different customers to encourage repeat visits.
Rebekah now has a website that is optimised for search engine results and has determined strategies and other business tools to reach different customers and encourage repeat customers to the business.
She has also attended other webinars offered through Digital Solutions and identified other areas that she could integrate systems for streamlined processes. Additionally, she found the accountability of working one on one with a mentor to be invaluable.
“I would recommend the program to local businesses because you would expect to pay thousands of dollars for this opportunity and have access to workshops and also the expert mentors involved in the program to drive that accountability is not easily accessible usually to a remote location such as Georgetown.”
Rebekah Haase
I have probably also been to 20 online workshops this year offered through the program and learnt so much about different business systems and tools that I would never have known about without the ability to access this program.
