Challenge: Improve Sales, Customer Base and Expand Brand Reach
Tropical Harvest sells a variety of dried fruit and Janelle sought out the Digital Solutions program wanting to learn more about how to run their dried fruit business online and what they could do to improve their sales, customer base and get their brand out there more.
Solution: Implementing a Marketing Strategy
We were able to implement social media, marketing, SEO, Google ads etc. We also where able to optimise our website by updating product titles, product descriptions and photos to appeal to customers.
Results: Increased Website Traffic and Sales
We continue to see an increase of traffic and sales after applying the above.
“I would recommend this program to others that have the opportunity to do it. It has been great for us. We have learnt so much.”
Janelle O’Shea
Key Takeaways:
We have learnt so much for our mentor sessions with Nicky. It was all new to us so we have taken absolutely everything onboard.
